Organization

Organizational Development

When silos, outdated processes or resistance hinder progress, it is time for targeted organizational development. Create efficient structures, clear processes and a strong corporate culture that sees change as an opportunity.

The challenge

A static organization prevents growth.

Dynamic markets, digital transformation and changing customer needs require change.

A lack of flexibility leads to slow decision-making processes.
Resistance to change inhibits innovation and progress.
Outdated structures and hierarchies block change.

The solution

Organizational development

Transforming the company step by step with change management and organizational design.

An in-depth analysis reveals the need for action.
We formulate clear goals and work together to find a solution.
We implement the results and ensure sustainable change.

The result

Increasing performance

Your organization becomes more sustainable, innovative and resilient.

Greater speed of innovation through optimized processes.
Motivated employees through more personal responsibility and co-determination.
Sustainable competitive advantage through continuous further development.

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Three terms, three meanings.

Organizational development, change, transformation - what's the difference?

These three terms are often used interchangeably, but have different focus areas and objectives:

Organizational development - A long-term, continuous improvement of corporate structures, processes and culture with a strong focus on participation, agility and personal initiative. The aim is to create an adaptable, innovative organization.
Change management - The targeted management and support of change processes in order to minimize resistance, increase employee loyalty and ensure effective implementation. Particularly important for digital transformation, mergers or new business models.
Transformation management - Comprehensive and far-reaching corporate change that requires strategic realignment, cultural change and fundamental transformation. Relevant for disruptive change, digitalization or market upheaval.

While organizational development focuses on continuous adaptation, change management concentrates on targeted change projects. Transformation management, on the other hand, is crucial for companies that need to radically reinvent themselves in order to remain competitive.

Evolution or revolution

Which transformation strategy suits your company?

Not every organization requires the same degree of change. The optimal transformation strategy can range from incremental adjustments to radical realignment.

Incremental change - Small, step-by-step optimization of processes and structures to continuously improve efficiency, agility and competitiveness.
Modular transformation - Targeted adjustments for individual business areas or departments in order to leverage innovation potential and drive forward digital transformation in a targeted manner.
Radical transformation - Fundamental redesign of business models, processes and corporate structures to ensure sustainable competitive strength in a dynamic market.

A proven concept for far-reaching transformations is zero-based redesign: instead of only gradually improving existing processes, the entire organization is rethought from the ground up. Breaking down silos, questioning inefficient structures and creating a future-oriented organization - these are the core principles of this approach.

This strategic change is particularly suitable for companies that want to completely reposition themselves, master digital disruption or remain market leaders in a rapidly changing environment.

Why we are the right innovation partner.

We support you in planning and ensure successful implementation and long-term integration.

Our team consists of experienced organizational development and innovation experts who combine proven methods with the latest trends.

We adapt transformation processes precisely to the needs of your company instead of relying on standard solutions.

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This is how we do it …

Three steps to a future-proof organization

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We analyze the status quo and work with you to define clear change objectives.
We develop a tailor-made strategy and accompany the structured implementation in the organization.
We ensure long-term integration and continuous optimization.

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Organizational development - the key to successful corporate transformation

Imagine your company as a living organism: It grows, adapts and constantly evolves. This is exactly where modern organizational development comes in - a strategic approach that goes far beyond simple process optimization and positions your company holistically for the future.

The art of systematic transformation

In a time when change is the only constant, the ability to continuously develop is crucial to the long-term success of your company. Organizational development orchestrates this change by bringing structures, processes and, above all, people into harmony. The result? An agile, innovative and sustainable organization that sees challenges as opportunities.

The path to customized change

Depending on the initial situation and objectives, we rely on three proven approaches:

Participatory organizational development for evolutionary adjustments in which your employees actively shape change
Change management for medium-sized change processes that optimally combine structure and flexibility
Transformation management with zero-based redesign for fundamental reorientations when a “reset” is required

The proven triad of change

We design your change process based on Kurt Lewin's timeless 3-stage model of change:

The “unfreeze” phase: Here we create the foundation for change through intensive analysis and transparent communication. Together we identify the potential and develop a deep understanding of the need for change.
The “change” phase: In this creative phase, we develop your customized vision of the future and work out concrete solutions. Your managers become role models who actively drive change.
The “refreeze” phase: Sustainable implementation ensures long-term success. New structures and behaviors become part of your company's DNA.

Success factors for sustainable transformation

Our holistic support comprises three core areas:

Culture & mindset: We establish a dynamic culture of innovation using methods such as design thinking and scrum. The inspiration for change comes from top-down.
Structure & processes: Flexible organizational structures are created through cross-functional teams and digital collaboration platforms. Innovation becomes an integral part of your corporate DNA.
Change management: We ensure the sustainable success of your transformation through continuous coaching, data-based performance measurement and individual support.

With this integrated approach, we accompany you on your way to becoming a future-proof, agile and successful company - ready for the challenges of tomorrow.

Neuland betreten mit New Business Development

New Business Development, ist die komplexeste und risikoreichste Form, neuen Umsatz zu generieren. Mit einem neuen Produkt oder Service und einem neuen Geschäftsmodell wird ein bis dato unbekannten Markt erschlossen. In manchen Fällen bleibt nicht einmal die Marke bestehen.

Dieser Weg, neuen Umsatz zu generieren, steht freilich nicht allen Unternehmen offen. Betriebe, die relativ rasch neue Einkünfte brauchen, ist diese Methode nicht anzuraten. New Business Development ist vielmehr für jene Unternehmen ideal, die aus einer Position der Stärke neue Geschäftsmodelle entwickeln wollen, dafür Geld und Ressourcen in die Hand nehmen können und wollen und sich des relativ hohen Risikos des Scheiterns bewusst sind.

Um das Risiko im New Business Development zu minimieren, raten wir Ihnen, den neuen Markt und die neuen Kund:innen besonders gut kennenzulernen.

The methods

The lead user method

The driving force behind innovation is often advanced users with a sense for customer requirements and the markets of tomorrow. We use these attributes in the lead user approach: experts in our global lead user network enhance your innovation projects with a wealth of experience and active collaboration.

Service design

Customer-focused services leave a lasting impression. With the service design approach, we develop an understanding for customer expectations and needs together with you. With this knowledge, we design the interaction along the customer journey to be more intuitive. Consequently, you excite customers and trust in your brand grows.

Design thinking

Design thinking solves problems systematically and accelerates the innovation process. The customer-focused approach is suitable for the development of better products, services, and business models. In an iterative and agile design process, we analyze the problem, identify solutions, and test the result together with you.

Agile project management

With innovation projects, the result is mostly uncertain and requires agility, flexibility, and quick results. Agile project management simplifies the customer-focused development of high-quality innovations, especially in product development. Work in agile teams is efficient, and the results are quickly visible.

The innovation contest

The innovation contest allows new ideas to emerge in your company. An internal competition for ideas makes the creativity of your employees visible and unveils the unexpected potential of staff. You fill your ideas pipeline efficiently and with structure, while promoting a positive culture of innovation at the same time.

Innovation studio

In the Innovation Studio, we work together on the next big innovation from your company. When doing so, we take on the risks in the early phase of your innovation project. This way you reduce development costs and increase innovation success.

Innovationsprozess als Erfolgsfaktor einführen

Grundsätzlich geht es bei Innovationsprozessen in Unternehmen darum, einen klaren Rahmen zu schaffen, der festlegt, wie Ideen im Unternehmen eingebracht, wie sie weiterverfolgt und wie sie auf den Markt gebracht werden.

Innovationsprozess als Erfolgsfaktor einführen

“Many issues are taken for granted by us internally and are no longer questioned. A look from the outside often helps to detach oneself from old patterns of thinking.”

„In order to survive in a competitive environment, a company must significantly differentiate itself from its competitors. Innovation is the key criterion here. A successful innovation process must be systematic, future-oriented and, above all, user-integrated. The Lead User method is one of the answers to these requirements.“

“Lead Innovation was very flexible, always on hand when the situation required it and we were always able to communicate with each other as equals.”

Frank Bistrick Head of Product Development, Westfälische Provinzialversicherung

Ing. Reinhard Mäser former Head of Development, Julius Blum GmbH

Hanna Roitner Innovation Manager Greiner Packaging GmbH

“Viele Sachverhalte werden von uns intern als selbstverständlich wahrgenommen und nicht mehr hinterfragt. Oft hilft ein Blick von außen, um sich von alten Denkmustern zu lösen.”